Flexible Learning Online Programmes

Advertising Strategy & Planning
Creative App Development
Creative Events Management
Writing for Script & Screen

Online Masters Degree in Advertising Strategy & Planning

This programme is available for part-time study as Masters (MA). The course structure is designed to enable you to undertake a comprehensive, searching, in depth examination of advertising practice. The course focuses on the rigorous and demanding stages of research, strategy and planning procedures, giving you a full overview of advertising practice, its functions and roles.

The course comes from the School of Communication Design within Falmouth University; synonymous with excellent teaching, fuelled by industry contacts and recognised for having an international alumni body.

Who is this course for?

This course is suitable for applicants who may be interested in brands, media, marketing, people, technology, arts & culture or applicants who are curious, creative, analytical, driven and collaborative. This course will be provided entirely online.

You may be:
  • Looking for a course that’ll give you the broad skills to work in an ad agency in a planning or strategic role
  • Working in a marketing, media or brand manager role and wanting to have a greater insight into advertising, agency functions, the creative process, how to deliver a brief, evaluate creative concepts and understand contemporary media channels
  • Working within an advertising agency in a junior capacity and looking to enhance your job performance and accelerate your career path
  • An individual with experience in the creative departments of an advertising agency looking to move into a strategic role
  • Currently working within broad marketing roles (client side) and wishing to establish a change in career path and seek employment in advertising (agency side)
Assessments

  • Written assignments (no examinations)
  • Combination of visual, verbal and written works, tailored specifically to each module e.g. essays, briefs, marketing plans, individual reports, collaborative presentations and advertising campaigns

You will need to complete four 30-credit modules and one 60-credit project (180 credits in total). All modules on the course are compulsory and must be passed in order to complete the award.

Admission requirements
  1. An Honours degree or Level 6 equivalent qualification
  2. Proof of proficiency in English (minimum overall score of IELTS 6.5 with at least 6.0 in Reading, Writing, Speaking and Listening)
  3. Accept a range of equivalent recognised English language qualifications.
  4. Candidates without a degree or formal qualification are still encourage to apply.
  • MA Advertising Strategy & Planning

    (also available to study to PGDip level)

  • Cost

    £4750 per year or £9500 total

  • Awarding Body

    Falmouth University

  • Level

    7

  • Duration

    MA 2 years

  • Discounts

    Available upon assessment

Core ModulesCredits
Brands & Consumers30
Communication strategy & creative development30
Media strategy & channels30
Agency practice & management30
Major project60

Online Masters Degree in Creative App Development

Mobile apps are now ubiquitous, delivering solutions to modern life. They are a medium for creative and artistic expression, answering everyday problems with clever design and user insights. As an evolving arena that reacts quickly to technological advances, app development offers a wealth of creative opportunity. This programme is available for part-time study as Masters (MA).

Falmouth’s MA in Creative App Development responds to these shifts. Designed with industry experts, it provides the chance to expand upon your creative skills and take advantage of the opportunities available in this growing field.

Structured according to workplace demands, you’ll find an emphasis on live briefs and the application of practical skills. Modules are taught by specialists in creative computing, interactive and design practice; while online software tutorials will enable you to develop projects and assemble your professional portfolio ahead of graduation.

Who is this course for?

This course prepares you for the demands of app development, whether you want to break into the industry, or already work in the software sector. Here we promote creative solutions to meet a range of platform and audience needs. Informed by critical thinking and research, our approach helps deliver high impact apps. This course will be provided entirely online.

You may be:
  • Working in computing and software development and looking to explore new possibilities
  • Artists, audio specialists and designers interested in technology focused content creation are also welcome
  • The course enables you to respond creatively to change and has been designed to support a wide range of career aspirations within the field of app development and beyond.
Assessments

  • Coursework assessment with no formal examinations
  • Portfolios, projects and live online presentations
  • Assessments are designed to support creative and professional practice

You will need to complete four 30-credit modules and one 60-credit project (180 credits in total). All modules on the course are compulsory and must be passed in order to complete the award.

Admission requirements
  1. An Honours degree or Level 6 equivalent qualification
  2. Proof of proficiency in English (minimum overall score of IELTS 6.5 with at least 6.0 in Reading, Writing, Speaking and Listening)
  3. Accept a range of equivalent recognised English language qualifications.
  4. Candidates without a degree or formal qualification are still encourage to apply.
  • MA Creative App Development

    (also available to study to PGDip level)

  • Cost

    £4750 per year or £9500 total

  • Awarding Body

    Falmouth University

  • Level

    7

  • Duration

    MA 2 years

  • Discounts

    Available upon assessment

Core ModulesCredits
App development synergies30
Individual design and development project30
Co-creation design and development project30
Live brief design and development project30
Major project60

Online Masters Degree in Creative Events Management

Events play a decisive role across business, culture and sport. Managing increasingly discerning audiences, developments in technology and market shifts, demands skills and insight. The course in Creative Events Management is designed to meet this need. Harnessing international events expertise paired with academic rigour, we aim to enhance your professional practice, creative perspectives and approaches, while encouraging the critical evaluation of current industry norms. This programme is available for part-time study as Masters (MA).

Designed in consultation with industry experts, the MA empowers you as a creative and entrepreneurial management practitioner to produce pioneering events, whether at a local or international level, adding value to business.

Who is this course for?

This course is designed to accelerate your career, offering professional insight into the rapidly expanding events management sector. Aimed at current practitioners looking to enhance their knowledge, or those in allied fields seeking a route into events, the MA Creative Events Management at Falmouth offers flexible learning, delivered by experts.

You may be:
  • Corporate events managers who wish to be more effective and creative in event creation, production and marketing
  • Working in creative event management companies in a junior capacity and planning to enhance their careers
  • Currently working in the hotel, hospitality or MICE sectors
  • Graduates looking to develop their specialist knowledge
  • Individuals who wish to build a business in events
Assessments

  • Evaluation takes various forms including written coursework and practical activities
  • Written assessments include reports, a blog, a business plan, a research proposal, a literary review, a sustainability audit as well as a dissertation
  • ​Practical assessments include collaborative and individual presentations as well as a digital event

You will need to complete four 30-credit modules and one 60-credit project (180 credits in total). All modules on the course are compulsory and must be passed in order to complete the award.

Admission requirements
  1. An Honours degree or Level 6 equivalent qualification
  2. Proof of proficiency in English (minimum overall score of IELTS 6.5 with at least 6.0 in Reading, Writing, Speaking and Listening)
  3. Accept a range of equivalent recognised English language qualifications.
  4. Candidates without a degree or formal qualification are still encourage to apply.
  • MA Creative Events Management

    (also available to study to PGDip level)

  • Cost

    £4750 per year or £9500 total

  • Awarding Body

    Falmouth University

  • Level

    7

  • Duration

    MA 2 years

  • Discounts

    Available upon assessment

Core ModulesCredits
Principles of event management & research30
Creative practice in event design30
Digital futures for events and events marketing30
Sustainable practice30
Major project60

Online Masters Degree in Writing for Script & Screen

This course is designed to equip you with the writing skills, industry knowhow, professional skills and experience of collaborative working that the ever- changing industry demands. It aims to create graduates that stand out from the crowd, and who understand how to function within a professional environment across different screen industries. The programme is available for part-time study as Masters (MA).

The flexible nature of the course allows you to develop your portfolio across different platforms or focus on the mediums and genres that interest you through live briefs, collaborative projects and independent research.

You’ll join a global community of scriptwriters and academics who write for TV, film, games, theatre and radio, and who have networks across the creative industries. This ensures that the course is always relevant to current practice.

Who is this course for?

Whether you wish to write for video games, cinema, television or digital media this course will provide you with the skills you need.

You may be:
  • Graduates looking to develop their specialist knowledge in writing for screen
  • Practitioners in the screen industries who wish to develop their writing skills
  • Those wishing to continue their professional development or to develop their career in teaching and research
  • Writers who are interested in acquiring the skills to adapt existing work for screen
Assessments

  • Coursework assessment with no formal examination
  • Portfolios, projects, online presentations and pitches

You will need to complete four 30-credit modules and one 60-credit project (180 credits in total). All modules on the course are compulsory and must be passed in order to complete the award.

Admission requirements
  1. An Honours degree or Level 6 equivalent qualification
  2. Proof of proficiency in English (minimum overall score of IELTS 6.5 with at least 6.0 in Reading, Writing, Speaking and Listening)
  3. Accept a range of equivalent recognised English language qualifications.
  4. Candidates without a degree or formal qualification are still encourage to apply.
  • MA Writing for Script & Screen

    (also available to study to PGDip level)

  • Cost

    £4750 per year or £9500 total

  • Awarding Body

    Falmouth University

  • Level

    7

  • Duration

    MA 2 years

  • Discounts

    Available upon assessment

Core ModulesCredits
Storytelling for Script & Screen30
Individual Script Development Workshop30
Writers’ Room: Collaborative Script Development30
Screen Industries: Professional Development30
Major project60

How Flexible Learning Works

 

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